The Times - Introduction 💕

 1) What year was The Times founded and when did it start using the Times name?

founded in 1785. they rebranded as The Times in 1788 – the first newspaper in the world to use the Times name.

2) What content did John Walter suggest the paper would offer in the first edition?

John Walter explained "like a well-covered table, it should contain something suited to every palate”this means that he wanted to put everything in the paper that he could of gotten hold of during the time

3) What does the page say about the political views in The Times? 

The Times has supported both New Labour and the Conservatives in recent times and supported Remain in the 2016 EU referendum.

4) Who owns The Times today and how is editorial integrity protected?

New Labour and the Conservatives

5) What did The Times introduce in 2010 and why?

digital versions of their newspapers to help ensure a sustainable future for their journalism.

6) What was The Times named in 2018 by the Reuters Institute for Journalism at Oxford University?

Britains's most trusted national newspaper

7) What does the section on Editorial Standards say about The Times and newspaper regulation?

they take complaints of the people an then they go ahead and abid the independent press standards organisation 

8) What does the section on Ownership say about The Times and who is the current editor? 

They are published and owned by times paper limited and the current editor would be John Witherow

Daily Mirror case study💕

 Representation

1) What political party does the Daily Mirror support?

The Labour Party 

2) How does the Daily Mirror usually represent rich and powerful people?

Generally, the newspaper will act as a voice for normal people and go against the rich and powerful (like Conservative politicians or 'greedy bankers').

3) How are celebrities usually presented in tabloid newspapers like the Daily Mirror? Look at the 'New Bond stars are revealed' story on the front page of the Daily Mirror.

Celebrities are presented to look good and sometimes look bad. They help create gossip for the readers.

4) How are the royal family presented in the double-page spread 'Kate told Harry to make peace... then they all met up for tea'? 

The royal family is presented as a normal family who have fights and then make up, but also a posh family who go to drink tea afterwards.

5) Why do you think the Daily Mirror represents the royal family as a 'normal' family? Why might this appeal to Daily Mirror readers?

The royal family may be seen as 'normal' because they, like many other normal families, have had a family row/argument which needs fixing. The audience may appeal to this because they have maybe also had fights with their families.


Industries

1) What company owns the Daily Mirror?

Reach- it was formerly owned by Trinity Mirror. They own multiple local and regional newspaper.

2) What is the Daily Mirror's circulation in 2020? How many papers did the Daily Mirror used to sell back in the 1990s?
The Daily Mirror's circulation has fallen drastically over the years from over 3 million a day in 1990 down to around 500,000 a day in 2019.

3) Why has the newspaper industry struggled in the last 20 years?

You can now access the news on things like social media , google , the radio for free . This can be seen as a more quick and convenient option rather then paying for a newspaper to read it.

4) How has the Daily Mirror reacted to the decline in print sales and the growth of the internet?

The Daily Mirror has created the mirror.co.uk website and social media content such as the Daily Mirror Twitter feed to gain more attention online. The move towards a multi-platform landscape means that it publishes and synchronises across its print, desktop and mobile platforms. The Daily Mirror provides this online content for free.

5) List five of Galtung & Ruge's News Values and explain how they link to the stories in our CSP edition of the Daily Mirror.

Immediacy - This links to the CSP as the news about the royal family had happened only recently, so it can be defined as breaking news.

Familiarity - This links to The Daily Mirror because we understand culturally about the Royal Family in Britain.

Unambiguity - The story is easy to understand because we can relate to the family row in the article.

Continuity - This article about the royal family has been seen before in other newspapers as well as the news on TV which shows it has already been defined as news before.

Elite nations and people - In our CSP edition of The Daily Mirror, the news article contains celebrities/ the royal family who are well - known. Furthermore, the event happens in Britain which concerns us more.

Daily Mirror case study💕

 Language

1) Write the definition of the following key language for newspaper front pages:

Masthead: The masthead lists editorial staff, publisher, subscription details, and contact information.
Pug:to catch the readers eye, it's placed in the top left and right hand corner; the prices, logo and issue number 
Splash Head: the lead story of the newspaper 
Slogan: catchy phrase that represents the paper
Dateline: the line where the date is 
Kicker: story that entertains the audience 
Byline: says the authors name 
Stand first: introductory paragraph usually in bold 

2) How much does a copy of the Daily Mirror cost?

 5p to 85p

3) What are the main stories on the CSP edition of the Daily Mirror (see above)?

the royal family 

4) Why is the choice of news stories on the Mirror CSP front page typical of a tabloid newspaper?

it makes people intrigued too read it that could potentially be into gossip and drama 

5) What is the balance on the Daily Mirror front page between images, headlines and text?

They purposely put a photo of price harry kissing another female make the newspaper seem like it contains more drama , maybe as if  prince harry is cheating on kate 


Audience

1) What is the target audience for the Daily Mirror?

oldest readership 65+ , 44.5%

least readership 15-24 , 5.7%

people interested in soft news 

2) Why does the Mirror front page story appeal to the Daily Mirror audience?

The front page story is less supportive of the Conservative party, a right-wing party, and is more in favour of left-wing parties like Labour so lower class audiences can more closely relate to the Newspaper as a majority of Struggles are of Left-Wing beliefs. 

3) Why might a reader enjoy the Daily Mirror? Use Blumler & Katz Uses and Gratifications theory to add detail to your answer.
The story about 'Car Park Vultures' is appealing to the Daily Mirror's audience as typically they are more likely to have faced car tickets that they aren't able to pay off since Strugglers have less disposable income. 

4) Why are print newspapers generally read by older audiences?

 It also offers their audience diversion as it has free offers and a large promotion for betting.6BVN